Hoopo to Revolutionize Dry-Container Fleet with Solar-Powered Tracking | Supply & Demand Chain Executive

Hoopo announces that the hoopoSense Solar, its flagship tracker with a minimum of 12 years of battery life, is poised to provide end-to-end visibility for ZIM’s dry-container fleet.

Hoopo announces that the hoopoSense Solar, its flagship tracker with a minimum of 12 years of battery life, is poised to provide end-to-end visibility for ZIM’s dry-container fleet. The introduction of hoopoSense Solar trackers offer long lasting battery life, and present features that provide visibility and traceability. This empowers shipping lines and their customers to gain valuable data in real-time and make informed and accurate decisions, while optimizing operations and maintaining cargo integrity.

“We understand that dry container visibility is not only a fundamental operational and logistics need but also a critical market requirement. Our unwavering mission has been to engineer a tracking solution for the maritime industry that delivers the most reliable data and boasts an extended lifespan to equal a container lifetime," says Ittay Hayut, CEO and co-founder of Hoopo. "In our design, we have prioritized our commitment to innovation by embedding cutting-edge technologies while ensuring seamless updates as new technologies emerge in the future. Having ZIM as a strategic investor and a design partner reassured that our solution provides a market-fit response to the industry's evolving challenges. We take pride in the agreement with ZIM, evidencing our offering of unparalleled value to our customers.”